Customer Analytics Report
Track acquisition, retention, lifetime value, and spending patterns on the Customers tab in Reports.
The Customers report shows customer behavior patterns so you can grow repeat business and spot high-value buyers.
What you see
- Customer Acquisition: How many new customers over time
- Repeat Customer Rate: Percentage of returning customers
- Customer Lifetime Value: Average total spending per customer
- Customer Segmentation: Grouping customers by spending patterns